With more and more economic sectors reopening their doors to operate again, small-and-medium-sized enterprises will be left to deal with the struggle to recover from the damage inflicted during the pandemic. To address this issue, Fave as an official e-commerce partner of the short-term Economic Recovery Plan (PENJANA) is launching an e-Cashback incentive under the Micro and SME e-commerce campaign.

Now that we’ve established the importance of a customer loyalty program, we know that the best customers are the loyal ones. However, you also need to know that deciding the best type of customer loyalty program for your business is just as important to help you maximize limited capital.

With the market saturated with all kinds of competitors, selling alone is no longer enough. To ensure long term success, businesses will need to go beyond just doing transaction per transaction sales and focus on converting each sale into another return customer.  

Enterprise Singapore (ESG), the Infocomm Media Development Authority (IMDA), and the Heartland Enterprise Centre, Singapore (HECS) have announced that they are working together to help businesses in the heartland precincts build digital capabilities in partnership with selected platforms including Fave to adopt a range of available digital technologies and services such as loyalty programs and contactless payment methods. 

The Malaysian Ministry of Finance has recently unveiled PENJANA (Pelan Jana Semula Ekonomi Negara) or the National Economic Recovery Plan with a focus on 3 key components – Empower People, Propel Businesses, and stimulate the Economy.

As the COVID-19 pandemic continues to escalate, some countries have managed to slowly enter the recovery phase. One question that remains intact for most businesses is that is it possible for them to operate as usual.